Businesses and products of all types utilize branding as a method of identification.  Whether they are a business, health care service or a product; branding through the use of logos and tag lines is part of the marketing/advertising process.

Choose a logo. Provide a copy of the logo image as it progressed over time. Review and describe its development and evolution over the years.  Provide an opinion on why you think it was a successful choice to represent the company/product and why it changed.

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