A report of marketing environment for â€œThe Color Run eventâ€. You are required to include in your report a SWOT analysis of a company from the tourism industry.
Your report should be creative and informative.
Your report must include:
â€¢Introduction: Outlines generally what is the report is about, including relevant background and information about the organization and marketing environment, what it is and why it is important.
â€¢Background: History of the Product/ Service by including the quality, experience of customers and value of the product /service
â€¢Main Body: Discuss in details the main role of marketing in the organization with the usage of SWOT analysis.
â€¢Conclusion: Draws together your overall understanding and summarizes the points discussed.
*** Words count = 900 words.
*** In-Text Citations and References using Harvard style. (If Required)
*** Attachment have been uploaded named â€œThe-Color-Runâ€ in PDF file.